When it comes to eradicating slavery, the International Justice Mission (IJM) dream big and part of their big dream is to raise the profile of the global issue of modern-day slavery in the church: enter the Freedom Sunday. Paragonn partnered with IJM to develop a web presence for the Freedom Sunday initiative. The web presence had to inspire action and be a slick experience on any device. The final product, IJM.org/FreedomSunday, is a mobile friendly, contemporary website clearly leading the user to get involved. Of particular note are the signup forms, which are best experienced than explained: IJM.org/Freedom-Sunday/Sign-Up.
Freedom Sunday
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Marketing